THE BLOG

Email marketing remains a cornerstone of successful solo businesses, offering a direct line to your audience. But with a sea of tools available, picking the right one can feel overwhelming. If you're a solopreneur weighing your options between FloDesk, Kit (formerly ConvertKit), and GetResponse, thi...

If you're hanging out in the online space, chances are you've heard of Kajabi. Maybe you're already selling courses or digital downloads, or perhaps you've got that brilliant idea simmering, waiting for the right moment and the right platform.

Well, let me tell you straight up: Now is the time to s...

Okay, I'll be honest, I was resisting using bookkeeping and tax software for years and just was sticking to my cozy Google Sheets file. Then I'd spend another 3-4 hours every January trying to properly categorize every income and expense transaction. And even after that, my CPA would still have a to...

In today's digital marketing world, grabbing the attention of potential customers can be tough. That's where quizzes come in—a fun and engaging lead magnet that not only sparks interest but also encourages interaction. 

So why should you consider using a quiz as your next lead magnet?

Quizzes prov...

Whether you‘ve been in the online space for a while or just starting out, the one thing you should know about business is that having a list with contact information of your audience (their name and email at the minimum) that’s outside of your social media following is an absolute must in 2024. Just...

Your email list is the core of online success. Let’s explore why it's crucial to build an email outside of any social media platform such as Instagram, YouTube, TikTok, or Pinterest. We will also dig into the technical nitty-gritty elements that transform your audience into a thriving community.

PA...